A Brazilian Blowout is a professional hair treatment that reduces frizz and adds shine. It is applied to towel-dried hair and takes about 90 minutes to complete. The treatment bonds a layer of protein to the hair shaft, which blocks humidity and prevents frizz.
Brazilian Blowouts are becoming more popular because they offer many benefits. They can last for up to 12 weeks, reduce styling time, and make hair more manageable. The treatment was invented in Brazil in the early 2000s and has since become popular around the world.